Carlos has a physical store and doesn’t have the ability to sell his products online. But he still advertises online and wants to measure how effective his online ads are in driving new customers in-store and generating new sales. What is the best way for Carlos to achieve this within Google Ads?

  • Google Ads Certification Exam – All Q&As * Updated on 10-January-2020

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Correct Answer is:
Import offline conversions.

If Carols advertises online and wants to measure how effective his online ads are in driving new customers in-store then he needs to import offline conversions to Google Ads.