When replying to press request alerts, it’s crucial to act promptly and provide the journalist with the precise information they’re seeking.
- Respond quickly
- Include an image or video
- Give the journalist exactly the information they want
- Make sure they know how authoritative your site is
The correct answers are: Respond quickly and Give the journalist exactly the information they want
Explanation: Engaging with press request alerts offers a valuable opportunity to gain exposure and backlinks from reputable publications. To maximize this opportunity, it’s essential to be both prompt and relevant. Journalists often work on tight deadlines, so a swift response can set you apart. Moreover, addressing their specific needs by providing the exact information they’re looking for ensures that your contribution is valuable and increases the likelihood of your content being used, leading to a high-quality backlink for your site.
Source: HubSpot Lesson: Link Building for SEO: Scaling Your Backlink Strategy