Backlinks indeed play a crucial role in building authority for a website.

• True
• False

The correct answer is: True

Explanation: To achieve a prominent position in search results, there are two primary factors to consider. Firstly, it’s essential to produce high-quality content that aligns with the topics you aim to be recognized for, ensuring discovery and relevance. Secondly, and equally important, is the process of accumulating high-quality backlinks to your website. These backlinks serve as endorsements from other reputable sources, signaling to search engines that your content is authoritative and trustworthy, thereby boosting your site’s authority.

Source: HubSpot Lesson: SEO Basics