The distribution channels that allow you the most control over your content include your Website and Email.
- Guest posts
- Paid influencer ads
- Website
The correct answers are: Website and Email
Explanation: Owned channels, such as your Website and Email, grant you substantial control over your content, being platforms that your company possesses and manages. These channels are prevalently utilized in content distribution strategies because they are typically free and bestow more authority over how and when your content is published. This control enables you to tailor, time, and target your content effectively, ensuring that it reaches the right audience segments at the right moments, thereby maximizing its impact and efficacy in your overall marketing strategy.
HubSpot Inbound Marketing Lesson: Developing a Content Distribution Strategy