To report store visits, you must have a location extension or affiliate location extension active and ensure sufficient data to pass model quality and privacy thresholds.
- Search Keywords
- Link a Business Profile account
- Set up a location extension or affiliate location extension
- Sufficient data to pass model quality and privacy thresholds
The correct answers are: Set up a location extension or affiliate location extension and Sufficient data to pass model quality and privacy thresholds
Explanation: Store visits, accessible across different ad platforms, are instrumental in gauging offline interactions. To qualify for this reporting, your Ads account should feature an active location extension, linked either through a Google Business Profile or a Google-curated chain, or an affiliate location extension, via a curated chain or global location group. Once you surpass specific thresholds, store sales data integrates automatically in Google Ads, derived from store visits and surveys. While these tools are invaluable for offline conversion tracking, they carry distinct prerequisites; some businesses might not fulfill them due to data privacy issues or regional limitations.