What constitutes a video engagement conversion in a TrueView for action campaign?
- User sees an impression of the ad and converts within 24 hours.
- User watches 10 seconds of the ad and converts within seven days.
- User watches the entirety of the ad and coverts within 30 days.
- User watches 10 seconds of the ad and converts within three days.
- Learn more here: Skillshop Video Certification
- Second chapter: Understand YouTube for Action
- Sub-Chapter: Measuring the full value of TrueView for action