Janine recommends using a Customer Match audience on YouTube so a client can reach existing customers. Where does Janine upload customer information, such as e-mail addresses, to start the Customer Match process?

  • Google Play and Display Pack 360
  • Google Lens and Search & Display
  • Google Ads and Display & Video 360
  • Google Drive and YouTube Premium

Correct Answer is:

Google Ads and Display & Video 360

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Janine should upload customer information, such as e-mail addresses via Google Ads and Display & Video 360. Upload a list of customer email addresses via Google Ads and Display & Video 360, or upload email addresses, phone numbers, and addresses via third-party partners into Google Ads and Display & Video 360 to start the Customer Match process.
  • Learn more here: Skillshop Video Certification
  • Second chapter: Connect with Your Audience on YouTube
  • Sub-Chapter: How to use first-party data to reach audiences on YouTube
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