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Home » Google Video Advertising Exam Answers » As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they’re in their “Personal Primetime.” When is she trying to reach her audience?
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As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they’re in their “Personal Primetime.” When is she trying to reach her audience?

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She trying to reach her audience in highly engaged moments when her audience needs YouTube content that’s general and popular.


  • In highly engaged moments when her audience is at home, not distracted by the world around them.
  • In moments when her audience is engaged in content delivered at night, similar to when they watch TV.
  • In highly engaged moments when her audience needs YouTube content that’s general and popular.

The correct answer is: In highly engaged moments when her audience needs YouTube content that’s general and popular.

Advertisers can engage their audiences while they’re in their “Personal Primetime,” highly engaged moments where viewers turn to YouTube to watch content they’re passionate about.

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