Home » Google Display Advertising Exam » Your budget is $500 a month, your goal is to drive visits to your site, and your average sale price is around $10. Which bidding strategy is best for you?

Your budget is $500 a month, your goal is to drive visits to your site, and your average sale price is around $10. Which bidding strategy is best for you?

Your budget is $500 a month, your goal is to drive visits to your site, and your average sale price is around $10. Which bidding strategy is best for you?

  • Focus on conversions
  • Focus on clicks
  • Focus on impressions
  • Focus on engagement

The correct answer is: Focus on clicks

Explanation: Focus on clicks. Use CPC bidding to drive clicks to your site. Determine a competitive bid for each keyword by using a tool like the Keyword Planner.
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