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Home » Google Display Advertising Exam » Josephine is in the process of creating ads within her Standard Display campaign. She finds that there are two main ad formats that she can leverage. What are the two main ad formats used in a Standard Display campaign?
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Josephine is in the process of creating ads within her Standard Display campaign. She finds that there are two main ad formats that she can leverage. What are the two main ad formats used in a Standard Display campaign?

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Uploaded ads (Image & AMPH TML) and Responsive Display ads are the two main ad formats used in a Standard Display campaign that Josephine can leverage.


  • Call-only ads
  • Text ads
  • In-stream video ads
  • Uploaded ads (Image & AMPHTML)
  • Responsive Display ads

The correct answers are: Uploaded ads (Image & AMPH TML) and Responsive Display ads

If you’re looking for full control over all aspects of your Display campaign, then a Standard Display campaign is right for you. There are two main types of ad formats you can leverage for your Display campaign:
Responsive Display ads: Greater efficiency and scale
Uploaded ads (Image & AMPHTML): Greater control

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