Drive action is the most likely reason Claire decided on remarketing using a Google Display Remarketing campaign.
- Influence consideration
- Increase clicks
- Build awareness
- Drive action
The correct answer is: Drive action
Claire wants to drive action like getting sales or leads using the Google Display Remarketing campaign. That is why she decided on remarketing.
- Learn more here: Skillshop Display Certification
- Third chapter: Reach Users on Google Display Ads
- Sub-Chapter: Drive action