Last Updated on 1 year by School4Seo Team
- Funnel exploration
- Conversion paths
- Segment overlap
- Model comparison
The correct answer is: Model comparison
Model comparison report is used to compare how different attribution models impact the valuation of your marketing channels. So if you are using any attribution and wanted to see how channels and campaigns would be valued under another attribution, you should use this report to find the insight.
Read more here: https://support.google.com/analytics/answer/10596865