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Home » Google Analytics 4 Exam » You have many events on your website that are very valuable, like when users purchase items or sign up for your newsletter. You would like to mark these events as important and assign a value to these events when they happen. What should you mark these events as in your Google Analytics 4 property?

You have many events on your website that are very valuable, like when users purchase items or sign up for your newsletter. You would like to mark these events as important and assign a value to these events when they happen. What should you mark these events as in your Google Analytics 4 property?

Last Updated on 1 week by School4Seo Team

In Google Analytics 4, valuable actions like purchases or newsletter sign-ups should be marked as conversion events to track their impact effectively.

  • Goals
  • Recommended events
  • Custom events
  • Conversion events

The correct answer is: Conversion events

Conversions are user activities that contribute to the success of your business. A conversion event signals a user action that you consider important, such as a purchase, game level completion, or website or app scroll activity. Conversions are user activities that contribute to the success of a business. In Google Analytics, measure those activities using conversion events. 

Read more here: https://support.google.com/analytics/answer/9355848

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