Which is a best practice for writing an effective text ad?

Which is a best practice for writing an effective text ad?

  • Use all capital letters in the headline
  • Make sure the headline wraps to two lines
  • Write several ads and see which one performs the best
  • Capitalize the first letter of each word in the headline
  • End the headline with an exclamation point

The correct answer is:

  • Write several ads and see which one performs the best
  • Capitalize the first letter of each word in the headline
  • Google Search Advertising Exam – All Q&As
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Read more here: https://www.en.advertisercommunity.com/t5/Basics-for-New-Advertisers/7-Tips-on-How-to-Write-Compelling-and-Effective-Ad-Copy/td-p/95168

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