Last Updated on 2 years ago by School4Seo Team
Mario should include At least one of his keywords in his headline because he understands that people are most likely to notice his headline text in a text ad.
Mario owns a shop that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?
- A phone number where customers can contact him
- The physical address of his store
- Messaging that includes “Click Here!”
- At least one of his keywords
The correct answer is: At least one of his keywords
Include at least one of your keywords in your headline: Keywords in your ad text show your ad’s relevance to what people want.
- Learn more here: https://skillshop.exceedlms.com/student/path/18128-google-ads-search-certification
- Fourth chapter: Deliver the right message with text ads
- Sub-Chapter: What’s a text ad?