Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca?
- Performance Planner is free to use with any merchant-hosted storefront.
- Performance Planner forecasting is powered by billions of Google searches conducted eachweek.
- Performance Planner leverages machine learning for forecasting.
- Performance Planner will help her identify funds from other operational budgets to allocate to marketing.
- Performance Planner integrates with other budgeting software, such as QuickBooks.
The two advantages that Performance Planner offers to Rebecca are:
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- Last chapter: Increase conversions with Performance Planner
- Sub-Chapter: Why you should plan for performance with Performance Planner?