Subscribe & Save participation is a key loyalty metric—it tracks repeat purchase behavior and helps brands build customer retention through automated subscriptions.

• Conversion goals
• Consideration goals
• Loyalty goals

The correct answer is: Loyalty goals

Explanation: When you check how many customers chose Subscribe & Save during your campaign for a new product, you are measuring loyalty goals. Subscribe & Save encourages recurring, automatic purchases, which increases repeat transactions and helps build long-term relationships with customers. Tracking these subscription choices indicates strong customer loyalty and retention, providing valuable insights for brand growth and ongoing marketing strategies.

Reference:  https://sell.amazon.com/programs/subscribe-and-save