- AI only works in newly created campaigns with budgets of $1,000 per day or more.
- When there’s a limitation placed on a campaign budget, a Smart Bidding strategy will revert to manual bidding.
- Campaigns will spend more of their budget to reach more customers.
- Campaigns need enough budget flexibility to maximize AI’s potential.
The correct answer is: Campaigns need enough budget flexibility to maximize AI’s potential.
Explanation: Uncapping budgets provides campaigns with sufficient budget headroom, enabling Google’s AI to function to its maximum potential and deliver substantial growth. As described in the provided content, uncapped budgets allow for the full utilization of automation benefits. Budget-raising recommendations and the impression share metric lost by budget can be employed to promptly recognize the incremental conversions and conversion value that can be gained at a specific level of budget increase. Such budget growth recommendations are provided in real-time, ensuring that no potential traffic is missed due to budget limitations.