What KPI and target metric should you select to get the most clicks possible within your $5,000 budget?

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What KPI and target metric should you select to get the most clicks possible within your $5,000 budget?

  • Clicks, Return on advertising spend (ROAS)
  • Clicks, Monthly spend
  • Actions, Cost-per-action (CPA)
  • Actions, Monthly spend

Correct answer is:

  • Clicks, Monthly spend

Explanation: If you have a fixed monthly budget, or some money left over from a quarterly budget, and you want to get the most clicks possible in return from your money, or to make sure you spend that exact amount on a group of biddable item, clicks bid strategys and monthly spend KPI and target metric should you select.

Read more here: https://support.google.com/searchads/answer/2651595

https://support.google.com/searchads/answer/6231866

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