301 redirect is used for permanent redirection.

When a user exits from your website without performing any action or without any event, such a visit is considered as a bounce. The bounce rate is increased when users come to the website and leave without doing anything. Poor content quality, ambiguous navigation can cause a higher bounce rates.

To reduce the bounce rate of your website, you should do the following things.

• Create informative content with clear navigation
• Clear call to action (CTA) helps reduce the bounce rate
• Create Cliffhanger content. It is a situation in content that makes you stick with feelings of excitement, nervousness, relief, joy, etc.

Good SEO practice consists of quality content, clear navigation, good and clear user interface, and a better user experience.

having multiple page variants of the same content can confuse search engines to set priority. To counter this issue we should use the “rel=canonical” tag in the header of the page that is hosting original content.

CDN stands for Content delivery network. CDN helps you to improve your page loading time by getting the page elements like images, script files, videos, etc loaded from the cloud network.

The anchor text is a text with a hyperlink. When a user clicks on this text, he is directed to the page that is linked to it.

CTA stands for Click to Action. It can be a button or just a simple text.

Audit and Analysis is the first step to creating the roadmap for search engine optimization.

Hiding content comes under blackhat SEO techniques. Such activities can get your website de-indexed. It is recommended to use proper font size and colour. Font colour should not be similar to your website’s background.

The same rule is applied to the links. Hiding links in your content to manipulate Google’s search rankings can be seen as deceptive and is a violation of Google’s Webmaster Guidelines.

The practice of adding the same keywords repeatedly without any sense and logic is called keyword stuffing. Some SEO add more and more (similar) keywords in the content, title, and meta tags, thinking it will help in getting ranking quickly. This practice leads to a poor user experience. Your website can be indexed but you can not get it ranked.

If you use noindex tag on your web page, Google will not index those pages.

PageSpeed Insights reports real users’ First Contentful Paint (FCP), First Input Delay (FID), Largest Contentful Paint (LCP), and Cumulative Layout Shift (CLS) experiences over the previous 28-day collection period.

Hiding content comes under blackhat SEO techniques. Such activities can get your website de-indexed. It is recommended to use proper font size and colour. Font colour should not be similar to your website’s background.

The following syntax helps you find the number of indexed pages.

site:example.com

Boilerplate links are a set of internal links that have no value and are usually added to the footer.