SEO Basic Exam – Get Award Certificate on Successfully Completion May 24, 2022 251 You need to score at least 60% to pass and get the award certificate. Follow us on Linkedin. Get shoutout to your profile from our official Linkedin Page. SEO Basic Exam The number of attempts remaining is 2 Please submit this form carefully. We shall publish your award on our social media pages to get you better exposure. Follow us on Linkedin to get your award certificate published on our official page. 1 / 15 1. Good SEO practice consists of ______. a. Cloaking b. Sneaky redirects c. Link manipulation d. Quality Content Good SEO practice consists of quality content, clear navigation, good and clear user interface, and a better user experience. 2 / 15 2. What is the black hat SEO technique? a. Adding duplicate content b. Not using the meta tags c. Optimising the page elements d. Technique violating the Search engine terms of service Technique violating the Search engine terms of service are called blackhat techniques. Cloaking, Doorway pages, Buying selling links comes under this technique. 3 / 15 3. Why the sitemap.xml is used? a. To improve the use experience b. To stop google indexing the website c. To get the website ranked on the top d. To get the web pages indexed The sitemap.xml is used to get the web pages indexed. It is submitted in the Google Search Console. 4 / 15 4. What is domain authority? a. Domain Authority (DA) is a Google ranking score. It assured the ranking of your website in search result pages. b. Domain Authority (DA) is a Google ranking score. It predicts the probability of your website to rank in search engine result pages. c. Domain Authority (DA) is a ranking score developed by Moz. It predicts the probability of your website to rank in search engine result pages. d. Domain Authority (DA) is a ranking score developed by Moz. It assures the ranking of your website in search result pages. Domain Authority (DA) is a ranking score developed by Moz. It predicts the probability of your website ranking in search engine result pages. 5 / 15 5. True or False. Hiding text or links in your content to manipulate Google’s search rankings can be seen as deceptive and is a violation of Google’s Webmaster Guidelines. a. True b. False Hiding content comes under blackhat SEO techniques. Such activities can get your website de-indexed. It is recommended to use proper font size and colour. Font colour should not be similar to your website’s background. The same rule is applied to the links. Hiding links in your content to manipulate Google’s search rankings can be seen as deceptive and is a violation of Google’s Webmaster Guidelines. 6 / 15 6. Using white text on a white background can help you improve your website’s ranking. a. False b. True Hiding content comes under blackhat SEO techniques. Such activities can get your website de-indexed. It is recommended to use proper font size and colour. Font colour should not be similar to your website’s background. 7 / 15 7. What is On-page SEO? a. Optimizing the user experience b. Just adding Meta tags c. Building back-links d. Bringing traffic through email marketing On-page optimization is the practice to optimize the user experience. Creating good content, easy accessibility, quick page load time comes under on-page optimization activities. 8 / 15 8. What are the two ways of optimization? a. Off-Site SEO b. On-page SEO c. On-site SEO d. Off-page SEO On-page and Off-page are the two types of optimization practice. 9 / 15 9. What is the anchor text? a. A text with hyper link b. A keyword at the bottom of the page c. A relevant text just before the paragraph d. A text that stop your page to float The anchor text is a text with a hyperlink. When a user clicks on this text, he is directed to the page that is linked to it. 10 / 15 10. What method is used in the permanent redirection? a. 302 b. 404 c. 503 d. 301 301 redirect is used for permanent redirection. 11 / 15 11. What is the CTR? a. (Number of Clicks x 100) / Number of Impressions b. (Number of Impressions x 100) / Number of Clicks c. (Number of Clicks / 100) (Number of Impressions) d. (Number of Impressions / 100) x (Number of Clicks) CTR stands for Click Through Rate. It simply defines how many times the user clicks on the link after seeing it. The formula of CTR is: (Number of Clicks x 100) / Number of Impressions) 12 / 15 12. What is the first step of starting the optimization of website? a. Audit & Analysis b. Off-page optimization c. On-page optimization d. Analytics and Search console configuration Audit and Analysis is the first step to creating the roadmap for search engine optimization. 13 / 15 13. Keyword stuffing is_____ a. Adding keyword in the page b. Writing keyword closely c. Adding keyword in Meta tags d. Adding the same keywords repeatedly The practice of adding the same keywords repeatedly without any sense and logic is called keyword stuffing. Some SEO add more and more (similar) keywords in the content, title, and meta tags, thinking it will help in getting ranking quickly. This practice leads to a poor user experience. Your website can be indexed but you can not get it ranked. 14 / 15 14. What is the link scheme? a. Part of off-page optimization b. A way to get website ranked c. Creating links intended to manipulate PageRank d. Creating links intended to manipulate site’s ranking Creating links intended to manipulate a site’s ranking is called Link Scheme. Buying and Selling links are prohibited by search engines. 15 / 15 15. meta name="googlebot" content="noindex" what will this tag do? a. Stop Google to Cache the webpage b. Stop Google to index the webpage c. None of above d. Stop Google to noindex the webpage If you use noindex tag on your web page, Google will not index those pages. reCAPTCHA field is required please complete!Your score is Please rate this quiz. Your feedback helps us to improve quiz. See review Send feedback Check for The Advanced Level SEO Certification Exam Post Views: 82 N/A