if-modified-since header is used to alert the crawler about the changes on your website. It helps you prevent Google’s crawler from loading unnecessary resources. It is enabled on the server-side. Your website hosting provider manages this header. By default, it is enabled.

Google Tag Manager helps you manage your tags. Instead of adding all JS tracking codes to your website, you can just add a single tag from the Google Tag Manager and keep all the JS tracking codes in your tag manager.

Boilerplate links are a set of internal links that have no value and are usually added to the footer.

Google Tag Manager helps you manage your tags. Instead of adding all JS tracking codes to your website, you can just add a single tag from the Google Tag Manager and keep all the JS tracking codes in your tag manager.

<meta name="google" content="nopagereadaloud"/> meta tag stops google to read aloud your page.

CTA stands for Click to Action. It can be a button or just a simple text.

The practice of adding the same keywords repeatedly without any sense and logic is called keyword stuffing. Some SEO add more and more (similar) keywords in the content, title, and meta tags, thinking it will help in getting ranking quickly. This practice leads to a poor user experience. Your website can be indexed but you can not get it ranked.

The sitemap.xml is used to get the web pages indexed. It is submitted in the Google Search Console.

To counter the canonical issue, use the “rel=canonical” tag in the header of the page that is hosting original content.

Alt tag must be assigned with the images. Alt tag helps users understand what the image is about if in any case the image is not loaded on your web page.

if-modified-since header is used to alert the crawler about the changes on your website. It helps you prevent Google’s crawler from loading unnecessary resources. It is enabled on the server-side. Your website hosting provider manages this header. By default, it is enabled.

The anchor text is a text with a hyperlink. When a user clicks on this text, he is directed to the page that is linked to it.

Google suggests defining your links. You can get your outbound links qualified by using tags. For affiliate links, you can use the “sponsor” tag. If your website has user-generated content and links are being inserted by your website visitors, you should tag them with the “UGC” tag. The nofollow tag is used in case of linking back to the website that is not authoritative. Such tags help search engines understand the nature of links.

Your web hosting performance is one of many ranking factors. If your hosting providers are not able to manage efficiency, your website may take a longer time to get the desired rank. The performance is directly associated with user experience. Poor user experience can’t get your website ranked.

Doorways are sites or pages created to rank for specific, similar search queries. Such pages are created with a specific variant of keywords and with no value-adding content. The content of such pages is considered thin. When a visitor opens the page, it sometimes immediately redirects to the main page.

If you use noindex tag on your web page, Google will not index those pages.

Alt tag must be assigned with the images. It passes the image information to your user if the image is not loaded.

In the Passage indexing, Google pulls relevant sections from pages into search engine results.

Putting the keywords in double inverted commas (“……”) helps you find the most accurate and relevant results.

PageSpeed Insights reports real users’ First Contentful Paint (FCP), First Input Delay (FID), Largest Contentful Paint (LCP), and Cumulative Layout Shift (CLS) experiences over the previous 28-day collection period.

When it comes to the ranking factors, both user timing (user’s spending time on the site) and page timing (time to load the page) are considered. User experience helps you understand how easy your website is to access.

In Google Analytics you can create a report with various dimensions and metrics.

Backlinks Create reputation. Even search engines consider backlinks as a ranking factor. Naturally created backlinks help you get a higher ranking on the search engine result page. But buying and selling links to manipulate the ranking is a prohibited practice that may lead your website to manual action.

If you are looking for guest post opportunities to get your business content submitted and promoted, you should keep experimenting with your email content. Offer unique content with details so that it can help publishers generate extra traffic. Don’t make a hurry and have patience. Regular follow-up is a better option than moving to other publishers quickly.

Having a clear website structure with defined schema and well-explained content, you can get your website optimized quickly. Such websites can easily outrank other older websites.