Include in Conversions setting can be used to customize how the data is tracked in the Conversions column.
- Auction Insights report
- Custom tables
- Modify Columns setting
- Include in Conversions setting
Correct answer is: Include in Conversions setting
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You can choose which conversions to optimize for by checking the Include in Conversions setting for your sales conversion action and unchecking that setting for the shopping cart conversion action
- Learn more here: https://skillshop.exceedlms.com/student/path/18330-google-ads-measurement-certification
- Fifth Chapter: Analyze and Optimize with Conversion Data
- Sub-Chapter: Optimize with the data