- It can increase your budget if you select to auto apply to recommendations.
- It can increase the amount of time and effort spent on optimizing campaigns.
- It can help maximize your budget by improving bidding and keywords.
- It can introduce you to new features and trends across Google.
The Correct Answers are: It can help maximize your budget by improving bidding and keywords AND It can introduce you to new features and trends across Google.
The Google Ads Recommendations page offers invaluable assistance in optimizing your campaigns. It helps you maximize your budget through enhancements in bidding, keywords, and ads. Plus, it familiarizes you with new Google trends and features. The page showcases an optimization score, reflecting how well your account is set to perform. Recommendations, based on your account’s history, settings, and Google-wide trends, continually evolve to align with current best practices. Whether auto-applied or manually selected, these insights aid in boosting your campaign efficiency and performance.
Read more here: https://support.google.com/google-ads/answer/3416396