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If a customer wants to buy a new car, what activity might suggest that they’re in the awareness phase of the car-buying process?

Last Updated on 4 days by School4Seo Team

A customer who views an online advertisement for a car might be in the awareness phase of the car-buying process.

  • If they call to ask about a test-drive
  • If they fill out an email subscription form
  • If they recommend the car on social media
  • If they view an online advertisement for a car

The Correct Answer is: If they view an online advertisement for a car

Explanation: Viewing an online advertisement for a car suggests they’re in the awareness phase.

The awareness phase is about initial exposure. Seeing an ad indicates the customer is being introduced to the car or brand. They might not be actively searching yet, but the ad sparks their interest. This is the beginning of their journey, where they become aware of potential options. This initial interaction is fundamental for moving them further down the car-buying funnel.

When a customer views an online advertisement for a car, it suggests that they are in the awareness phase of the car-buying process. This is the first stage of the buyer’s journey, where the customer is simply becoming aware of their need for a new car. They may not be ready to buy yet, but they are open to learning more about their options.

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