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A potential customer is looking to buy a new car. What activity suggests they’re in the awareness stage?

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  • Calling to ask about a test-drive
  • Recommending the car on social media
  • Filling out an email subscription form
  • Viewing an online advertisement for a car

The Correct Answer is: Viewing an online advertisement for a car.

A potential customer is in the awareness stage when they are first starting to think about buying a new car. They may be doing research online, reading reviews, or looking at car commercials. Viewing an online advertisement for a car is a good indicator that they are in the awareness stage.

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