Last Updated on 4 years ago by School4Seo Team
- Consideration
- Loyalty
- Awareness
- Purchase
Correct Answer is: Purchase
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If a brand manager wants to show the value of his advertising by demonstrating the return on ad investment, his marketing objective should be “the Purchase”.
- Learn more here: Skillshop Measurement Certification
- Sixth chapter: Turn Business Objectives into Marketing Goals
- Sub-Chapter: Identify your marketing objectives