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Which of these is a strategy to determine the internal linking structure of a website?

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A strategy to determine the internal linking structure of a website is through the use of topic clusters.

  • Pyramids
  • Schema
  • Canonicalization
  • Topic clusters

The correct answer is: Topic clusters

Explanation: Topic clusters involve organizing website content around specific, related topics. This model promotes a cleaner and more intentional site architecture by grouping related content that links back to a central pillar page. The pillar page serves as the main hub, providing an in-depth overview of the topic, while the surrounding content offers more specific insights, all interlinked for easy navigation and improved user experience. This method ensures content is interconnected and easily accessible.

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