The TrueView ad format “TrueView in-stream” is optimized for lift in ad recall.
- TrueView for action
- TrueView discovery
- TrueView for reach
- TrueView in-stream
The correct answer is: TrueView in-stream
TrueView in-stream format is optimized for lift in ad recall . Eight out of 10 TrueView campaigns drove a significant lift in ad recall, with an average lift of 20% across all campaigns measured.
- Learn more here: Skillshop Video Certification
- Second chapter: Know Video Ad Formats
- Sub-Chapter: Achieve your marketing objectives with TrueView
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