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Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?

Last Updated on 4 years ago by School4Seo Team

Based on Google’s analysis of bumper ads, When consumers viewed a bumper ad three or more times, it caused a significant increase in ad recall.


  • When the bumper ad was shown on the right frame.
  • When the bumper ad showed for 10 seconds.
  • When the bumper ad was skippable.
  • When consumers viewed a bumper ad three or more times.

The correct answer is: When consumers viewed a bumper ad three or more times.

Bumper Ads are effective together: consumers who see three or more bumpers have 2.2x the ad recall of consumers who see just one.
Based on Google’s analysis of bumper ads, when consumers viewed a bumper ad three or more times, caused a significant increase in ad recall.

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Nitin Batra. (2022). Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?. School4Seo. https://school4seo.com/google-video-advertising-exam/based-on-googles-analysis-of-bumper-ads-what-caused-a-significant-increase-in-ad-recall/
Nitin Batra. “Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?.” School4Seo, November 17, 2022, https://school4seo.com/google-video-advertising-exam/based-on-googles-analysis-of-bumper-ads-what-caused-a-significant-increase-in-ad-recall/.
Nitin Batra. “Based on Google’s analysis of bumper ads, what caused a significant increase in ad recall?.” School4Seo. November 17, 2022. https://school4seo.com/google-video-advertising-exam/based-on-googles-analysis-of-bumper-ads-what-caused-a-significant-increase-in-ad-recall/.
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