Shopping ads help improve the quality of leads over standard text ads because Shopping ads are visually enticing while providing detailed product information.
- A Shopping ad will appear on more diverse platforms than a text ad.
- Shopping ads only show your products to customers who’ve purchased similar products.
- A Shopping ad for a single product shows multiple times in a set of search results.
- Shopping ads are visually enticing while providing detailed product information.
The correct answer is: Shopping ads are visually enticing while providing detailed product information.
With Shopping campaigns, you can promote your products by giving shoppers detailed information about what you are selling before they even open her ad. You can increase the quality of your leads by featuring product information directly in your ads. Shoppers are more likely to complete a purchase on your site if they’re better informed before opening the ad.
- Learn more here: Skillshop Shopping Ads Certification
- Second chapter: Reach More Customers with Shopping Campaigns
- Sub-Chapter: Enable seamless retail experiences with Shopping campaigns