How could you increase the number of conversions your Shopping campaign receives for about the same total cost?

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  • Google Display Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
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How could you increase the number of conversions your Shopping campaign receives for about the same total cost?

  • A) Increase your campaign priority
  • B) Decrease bids for product groups with a low cost per conversion, and increase bids for product groups with a high cost per conversion
  • C) Increase bids for product groups with low cost per conversion, and decrease bids for product groups with a high cost per conversion
  • D) Remove product group subdivisions and bid on broader groups of products

The correct answer is:

  • C) Increase bids for product groups with low cost per conversion, and decrease bids for product groups with a high cost per conversion

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