- In-Market audiences
- Affinity Audiences
- Similar Audiences
- Remarketing
Correct Answer is: Remarketing
Gavin’s marketing goals are to reach potential customers who viewed pages on his website and entice them to make purchases with a discount code. Remarketing will serve best to achieve this goal.
- Learn more here: Skillshop Display Certification
- Third chapter: Reach Users on Google Display Ads
- Sub-Chapter: Drive action