Home » Google Display Advertising Exam » Felix wants to start showing his Google Display Ads to a narrower audience with the help of demographic targeting. Which two types of data are included in demographic targeting? (Choose two.)

Felix wants to start showing his Google Display Ads to a narrower audience with the help of demographic targeting. Which two types of data are included in demographic targeting? (Choose two.)

Age and Gender data are included in demographic targeting.


  • Postal code
  • Location
  • Occupation
  • Age
  • Gender

The correct answers are: Age and Gender

Age and Gender are the two types included in demographic targeting. If Felix wants to start showing his Google Display Ads to a narrower audience. He can use this.

Demographic targeting enables you to show ads to users based on a combination of declared and inferred data. You can target based on age, gender, and parental status.

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