Home » Google Display Advertising Exam » A home improvement retail marketer is using a Display campaign to build out his ads. What’s a benefit that Display campaigns can give him?

A home improvement retail marketer is using a Display campaign to build out his ads. What’s a benefit that Display campaigns can give him?

The benefit to a home improvement retail marketer from Google Smart Display Campaigns is that his ads are automatically generated from the building blocks he provides, like headlines, descriptions, logos, and images.

  • His ads are automatically generated from Google’s content providers, matching his website’s data feeds to the most relevant images and descriptions available.
  • His ads can be manually built using his custom-sized headlines, descriptions, logos, and images
  • His ad formats are lifted directly from his data feeds, allowing him full control over their size, placement, and screen orientation.
  • His ads are automatically generated from the building blocks he provides, like headlines, descriptions, logos, and images.

The correct answer is: His ads are automatically generated from the building blocks he provides, like headlines, descriptions, logos, and images.

The benefit of Google’s Smart Display campaign for the home improvement retail marketer is that his ads are automatically generated from the building blocks he provides, like headlines, descriptions, logos, and images. Smart Display campaigns are a campaign type that uses full automation. Ads are automatically generated from the building blocks you provide, like headlines, descriptions, logos, and images. They responsively fit into almost all ad slots across Google Display ads.

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