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Home » Google Ads Creative Certification » You manage marketing for an online clothing company and want to optimize your display campaigns before increasing their budgets. Which of the following actions should you take?

You manage marketing for an online clothing company and want to optimize your display campaigns before increasing their budgets. Which of the following actions should you take?

Last Updated on 1 month by School4Seo Team

If you want to optimize your display campaigns for an online clothing company, before increasing their budgets, you should remove and replace low-performing assets.

  • Add new assets multiple times per week.
  • Pause the campaign.
  • Replace all the assets at once.
  • Remove and replace low-performing assets.

The correct answer is: Remove and replace low-performing assets.

Explanation: If you want to optimize your display campaigns for an online clothing company, before increasing their budgets, you should remove and replace low-performing assets.

Low-performing assets, like images or headlines, hinder campaign efficiency. Replacing them with higher-quality, more engaging assets improves ad relevance and performance. This ensures ad spend is directed toward elements that resonate with the target audience. By refining assets, you maximize the impact of your existing budget, leading to better results before scaling your campaigns. This optimization step ensures that any budget increase is used effectively.

If it’s been two weeks since you set up your campaign, you are supposed to check your asset report. If you find any of your short headlines and images have a low-performance score, so it’s recommended to replace them.

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