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Home » Google Ads Creative Certification » You manage marketing for a local tourism company and you’re creating a Discovery campaign with the goal of generating leads. Which of the following images should you upload?
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You manage marketing for a local tourism company and you’re creating a Discovery campaign with the goal of generating leads. Which of the following images should you upload?

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You’re creating a Discovery campaign with the goal of generating leads for a local tourism company, you should upload images of tourists enjoying their tour in scenic locations.

  • Only your main website photo
  • Images of tourists enjoying their tour in scenic locations
  • Only your best-performing image from social media
  • Images of tourists in locations both on and off the tour

The correct answer is: Images of tourists enjoying their tour in scenic locations.

Images of tourists enjoying their tours in scenic locations should be used for a local tourism company’s discovery campaign. High-quality images that are contextually relevant tell a more engaging story about your products or services and are more likely to inspire action.

Read more here: https://skillshop.exceedlms.com/student/path/439742/activity/700863

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