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Home » Google Ads Apps Certification » Your manager is questioning the need for you to spend time on your new Google App campaign, since “machine learning is doing everything.” What are three things you can tell your manager you’re doing to guide the campaign? Select the best answers. Select All Correct Responses
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Your manager is questioning the need for you to spend time on your new Google App campaign, since “machine learning is doing everything.” What are three things you can tell your manager you’re doing to guide the campaign? Select the best answers. Select All Correct Responses

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To guide our Google App campaign effectively:

  1. Set thoughtful boundaries using appropriate bids and budgets.
  2. Supply the machine learning system with ample data and sufficient time to process it.
  3. Regularly review and adjust the campaign strategy in line with our objectives.
  • Make adjustments to the campaign in reaction to hourly fluctuations in performance
  • Provide the system with ample, meaningful data and the time to process it
  • Keep an eye on strategy and objectives, evolving them over time as needed
  • Create helpful boundaries for the system to work within by setting a thoughtful bid and budget

The correct answers are: Provide the system with ample, meaningful data and the time to process it, Keep an eye on strategy and objectives, evolving them over time as needed and Create helpful boundaries for the system to work within by setting a thoughtful bid and budget

Explanation: Navigating the course of a successful App campaign entails three pivotal guideposts. Initially, define boundaries by determining the right bid and budget, allowing the campaign the latitude to experiment and recalibrate. Subsequently, it’s imperative to feed the machine learning mechanism with abundant data and allocate ample time for learning. Analogous to a chef constantly tasting and adjusting a simmering sauce, marketers too should incessantly monitor the campaign’s alignment with business goals, refining strategies as deemed necessary.

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