Luca’s running a Google App campaign for news publisher World News Online. Why should Luca care about the quality of World News Online’s listing on Google Play? (Choose two.) Select All Correct Responses

A high-quality listing will encourage downloads by users from the Google App campaign and Information on the Play listing page is used by Google App campaigns as creative assets. That’s why Luca should care about the quality of World News Online’s listing on Google Play.


  • Information on the Play listing page is used for app push notifications.
  • World News Online customers have higher expectations than average users.
  • A high-quality listing will encourage downloads by users from the Google App campaign.
  • Information on the Play listing page is used by Google App campaigns as creative assets.

Correct answers are: A high-quality listing will encourage downloads by users from the Google App campaign and Information on the Play listing page is used by Google App campaigns as creative assets.

Create a compelling first time user experience that begins in the app store, before the download. Make sure your app title, description, icon, feature graphic, screenshots, and video provide a clear and accurate representation of your app experience.

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