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How does machine learning in Google App campaigns benefit both marketers and users?

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Machine learning in Google App campaigns benefit both marketers and users by delivering a relevant ad to the right user at the right time.


  • By delivering a different ad to every user.
  • By delivering relevant ads to users only on YouTube.
  • By delivering ads to as many users as possible in one location.
  • By delivering a relevant ad to the right user at the right time.

The correct answer is: By delivering a relevant ad to the right user at the right time.

In a world where users have limited attention, effectively marketing an app depends on using data and systems to deliver the right message to the right user at the right time.

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