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Home » Display & Video 360 Certification Exam » You’re setting up a Connected TV (CTV) campaign and are concerned about security. What Display & Video 360 tools can help you protect your brand?
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You’re setting up a Connected TV (CTV) campaign and are concerned about security. What Display & Video 360 tools can help you protect your brand?

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When setting up a CTV campaign and focusing on security, Display & Video 360 provides tools like digital content labels, sensitive category filters, and invalid traffic detection to help protect your brand.

  • Digital content labels, sensitive categories, and advertising review
  • Digital content labels, advertising verification, and invalid traffic
  • Digital content labels, sensitive categories, and general categories
  • Digital content labels, sensitive categories, and invalid traffic

The correct answer is: Digital content labels, sensitive categories, and invalid traffic

Explanation: These tools ensure that your brand is associated with content that aligns with your values and audience expectations. Digital content labels categorize the type of content your ads will run with, sensitive category filters prevent your ads from appearing alongside content that may not be brand safe, and invalid traffic tools help you avoid fraudulent impressions, preserving the integrity of your campaign and ensuring proper use of your budget.

Chapter 10: Build Reports and Manage Brand Quality

Read more here: https://support.google.com/displayvideo/answer/9179543

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