Last Updated on 2 months by School4Seo Team

To understand campaign exposure for the demographic of adults aged 18-34 for a new TV show, you can utilize the reach planning tool in Display & Video 360.

• Plan workspace
• Forecasting tool
• Insights tool
• Reach planning tool

The correct answer is: Reach planning tool

Explanation: The reach planning tool within Display & Video 360 is instrumental in estimating the potential performance of a campaign targeting specific demographics, like adults aged 18-34. It takes into account various factors including budget, inventory type, campaign duration, frequency caps, and brand safety settings. The tool’s forecasting capabilities extend to demographic targeting, audience list targeting, and other parameters, providing valuable insights for making informed decisions on budget allocation and optimizing the unique reach of your campaigns across platforms like YouTube and programmatic buys.

Read more here: https://support.google.com/displayvideo/answer/9245485