Last Updated on 10 months ago by School4Seo Team

To determine how many new and unique users have seen their ads and purchased rebranded hardware, the home improvement store should use the Floodlight Report and the Reach report in Campaign Manager 360.

• The Floodlight Report and the Unique reach report
• The Standard report and the Unique reach report
• The Standard report and Floodlight Report
• The Floodlight Report and Reach report

The correct answer is: The Floodlight Report and Reach report

Explanation: The answer “The Floodlight Report and Reach report” is correct.

The Floodlight Report will show the number of conversions (purchases of their hardware) attributed to their media campaigns. By looking at unique conversions within this report, they can see how many unique users completed a purchase. The Reach report will provide data on the number of unique users who were exposed to their ads. By analyzing these two reports in conjunction, the home improvement store can understand the reach of their campaigns and the number of new and unique users who converted after seeing their ads, thus determining the impact of their media efforts.