- Search campaigns
- App campaigns
- Video campaigns
- Performance Max campaigns
The correct answer is: Performance Max campaigns
Explanation: Performance Max campaigns deliver the biggest channel and inventory coverage of any Google Ads campaign. They are AI-powered solutions that allow performance advertisers to access all of their Google Ads inventory from a single campaign. This includes Google’s wide array of channels like YouTube, Display, Search, Discover, Gmail, and Maps. They’re designed to complement keyword-based Search campaigns, enabling you to reach more potential customers across various platforms and optimize your campaign performance.