Users benefit from the advertiser identity verification program by being able to see who’s responsible for the ads they are shown.
- By being able to contact the advertiser directly.
- By being able to access advertiser reviews from the ad.
- By being able to give consent for data collection to the advertiser.
- By being able to see who’s responsible for the ads they are shown.
The correct answer is: By being able to see who’s responsible for the ads they are shown
Explanation: The advertiser identity verification program aims to enhance transparency, allowing users to know the identity of advertisers responsible for the ads they encounter. This transparency builds trust and provides users with clear information about the sources of their ad content. By revealing who is behind the ads, it fosters a more trustworthy and informed online advertising environment.
Reference article: How to Help Your Clients Earn User Trust