Home » HubSpot Inbound Marketing » You are a marketer for a retirement community. Grouping users that explore several landing pages about different types of homes in your community as “people seeking to retire” is an example of what?

You are a marketer for a retirement community. Grouping users that explore several landing pages about different types of homes in your community as “people seeking to retire” is an example of what?

Grouping users who explore various landing pages about different types of homes in your retirement community as “people seeking to retire” exemplifies Implicit segmentation.

  • Creating a buyer persona
  • Journey mapping
  • Implicit segmentation
  • Explicit segmentation

The correct answer is: Implicit segmentation

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