For each franchise location with its distinct budget, I recommend setting one campaign per location to ensure efficient budget management and targeted promotions.
- Set one campaign per region
- Set one campaign per country
- Set one campaign per city
- Set one campaign per location
The correct answer is: Set one campaign per location
Explanation: Managing multiple franchise locations, especially when each has its own promotional budget, requires strategic planning. To achieve precision in budget allocation and promotion, it’s recommended to set one campaign per individual location. Though having more campaigns when feasible is a good approach, this single campaign strategy ensures that each franchisee’s budget is optimized. This method aligns with the best practice of “campaign setup”, allowing for efficient advertising spend and targeted in-store promotions.