Last Updated on 2 years by School4Seo Team
For offline-only categories, the optimal omnibidding setup is the “Campaign level.”
- Account level
- Ad level
- Campaign level
- Ad group level
The correct answer is: Campaign level
Explanation: Utilizing the Campaign level allows you to specify certain campaigns to target omnichannel objectives. This setup is advantageous if you’re considering a preliminary test or if specific categories are solely tied to offline conversions.