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What is Google Merchant Center?

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Google Merchant Center is a tool that manages the display of both in-store and online product inventory on Google.

  • Merchant Center lets you manage your store information and how it appears on Google
  • Merchant Center lets you create, manage, and run your campaigns
  • Merchant Center lets you manage how your in-store and online product inventory appears on Google.
  • Merchant Center lets you create and edit affiliate locations and location extensions

The correct answer is: Merchant Center lets you manage how your in-store and online product inventory appears on Google.

Explanation: Google Merchant Center is pivotal for businesses looking to optimize their product visibility on Google. By creating an account and integrating it with your Google Business Profile, it becomes simpler for shoppers to ascertain product availability before heading to a physical store. This integration also bolsters advertising opportunities for your inventory. For businesses operating both online and in brick-and-mortar spaces, products can be linked to specific stores. Leveraging Merchant Center, these products can be displayed across Google’s suite, including Search, Maps, and Shopping, guiding customers on in-store and online purchase options.

Read more here: https://support.google.com/merchants/answer/13063332

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