Last Updated on 1 month by School4Seo Team

Three Smart Bidding strategies that can optimize offline conversion actions are: 1. Target Return on Ad Spend (tROAS), 2. Maximize Conversion Value, and 3. Target Cost-per-Action (tCPA).

• Cost-per-click (CPC)
• Cost-per-impressions (CPM)
• Maximize Conversion Value
• Target Cost-per-Action (tCPA)
• Target Return on Ad Spend (tROAS)

The correct answers are: Target Return on Ad Spend (tROAS), Maximize Conversion Value, and Target Cost-per-Action (tCPA)

Explanation: Smart Bidding strategies indeed align with Google Ads conversion imports. For these strategies to optimally address offline conversions, it’s vital to upload conversions either daily or at regular intervals. Whether you opt for Target CPA, Target ROAS, or Max conversion value bid strategies, make sure to upload all conversions with assigned values. It’s advisable to maintain consistent daily uploads for at least one to two conversion cycles prior to adding a conversion to the “Conversions Column.” Notably, Smart Bidding zeroes in on the conversion types listed in the “Conversions” column.

Read more here: https://support.google.com/google-ads/answer/10029210