Last Updated on 1 month by School4Seo Team
You’re creating a video ad for a salon and your goal is to drive client bookings through the salon’s website. You should use “Book now” call-to-actions (CTAs) in the ad.
- Check us out
- Learn more
- Call now
- Book now
The correct answer is: Book now
Explanation: “Book now” is the most appropriate CTA for driving client bookings to the salon’s website.
This CTA is direct and specific, aligning perfectly with the goal of booking appointments. It immediately tells viewers what action to take. Other CTAs may be too general or irrelevant. “Book now” creates a sense of urgency and encourages immediate action, which is crucial for converting viewers into clients. It is the most action oriented CTA.
For a video ad promoting a salon with the goal of driving client bookings through the salon’s website, the most effective call-to-action (CTA) to use in the ad would be “Book Now.” This specific action-oriented CTA encourages the audience to take the desired action immediately, leading to better performance compared to more generic CTAs like “Learn More.”